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Glossary
These is glossary of research key terms. This glossary is intended as an aid to professionals and non-professionals who find the world of research somewhat intimidating. While it is impossible to cover all the terms that can be confusing, this document briefly defines some of the more common terms and concepts.

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Term Definition
AttritionA reduction in the number of participants during the course of a study. If more participants withdraw from one group than another group, this can introduce bias and threaten the internal validity of the research.
 
Audit trailThe systematic presentation of material gathered within a naturalistic study that allows others to follow and audit the researcher's thinking and conclusions about the data.
 
Averagea term that refers to the central tendency or typical score of a bivariate distribution, it could refer to statistical average (sum of all cases/number of cases), median (the middle point in a distribution) or the mode, (the most frequently occurring classification of a variable).
 
Basic Research1. The kind of research usually done by academics. Typically tries to uncover universal relationships among variables. This kind of research generally has implications for solving particular problems in specific organizations, but is primarily motivated by a generic desire to understand how things work. 2. Contrasts with applied research.
 
Bedrock assumptionsAssumptions about a theory that are unchallengeable and protected.
 
BehaviorismThe derivation of general laws of how people and animals behave through observation, deduction and (usually verificationist) experiment.
 
BehaviourThe combined observable responses of a person to internal and external stimuli.
 


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